Friday, December 31, 2010

Video: How to Write Quality Articles Quickly

Okay.  So I've suggested that you should write some articles to help your offsite SEO effort, but it's not that simple.

What if you don't know how to write articles?

Here is a video--less than five (5) minutes--to help show you how to write quality articles somewhat quickly (without using automated software):



Here is the breakdown of this video:

Thursday, December 30, 2010

Book Review: Getting Noticed on Google by Ben Norman

There are a lot of books on the market for Search Engine Optimization (SEO) and Internet Marketing.

Truthfully, I have not read very many of them. There is such a wealth of information available on the Internet that I can usually begin learning whatever I want by reading several websites.

However, a few months ago, Michael Schulz of Grand Blanc (Flint Area) suggested that I read a book, called Getting Noticed on Google by Ben Norman.  At the time I talked with him, he indicated that the book did an amazing job of covering a vast amount of information within a small book.  Plus, he claimed that it was not only information packed, but the information layout made it easy to learn, also.

Eventually, I ordered the book and read it, and most of you should, too.


Wednesday, December 29, 2010

Offsite SEO: Writing Articles

Articles are an essential part of offsite SEO and are a great way to establish yourself and your website.

Article writing used to be more popular.  A lot of people did it, and it became a less effective way to improve your website's standing.  So many Internet gurus downplay it today, and they are right in many ways.

However, marketing your business is really important.  There are many ways to do this, and articles cover several of these.

Tuesday, December 28, 2010

Spam I am...NOT! Possibly an Upcoming Trend?

I saw a story featured on Yahoo today, and it made me do some thinking and realize some things.  (Article: Man quits job, makes living suing e-mail spammers)

Daniel Balsam hated spam SO much that he quit his job as a marketer, and he studied law, just so he could legally fight against people and places that spam.

Balsam has successfully sued many companies, and so far the defendants have paid over $1 million total.

Sunday, December 26, 2010

Offsite SEO: Writing Classified Ads

Classified Ads are a great way to get started to market your website (SEO marketing).

Once you made your website, it is time to market that website. This is Offsite Search Engine Optimization (Offsite SEO).

More importantly, you need to market your business.  Offsite SEO just is the process of help you make your website seen.

Saturday, December 25, 2010

Make Your Own Gift by Marketing Yourself

Merry Christmas, Everybody!


Hey, everyone.  It makes sense to do what we can to learn how to make money, or at least how to market.

Today, enjoy your time with your friends and family.  It's important that you enjoy it, but you can turn it into passively productive time, too.

Pay attention to what people say.  What things do they wish they had?  What types of things are they going to return?  What are they going to buy with the Christmas money or bonus they might have gotten?  What types of problems do people keep saying that they have?

You can learn a lot about trends in the marketplace just by listening to those who are closest to you.

Then, you need to find a way to represent that solution to their problem.  After you figure out WHAT you need to market, guess what you have to do....That's right!  Market Yourself!

If you master these things, you'll be able to afford any gift that you ever wanted to get yourself or buy for somebody else.  Not everyone knows what great things that you have.  Make it easy for them, and bring yourself to them.

Merry Christmas to all, and to all a good buy (from you).

Thursday, December 23, 2010

Offsite SEO Strategies-Summary

In an earlier post, "Onsite SEO vs. Offsite SEO (Search Engine Optimization)," there are two main ways to make your site more likely to be found on the free side (organic search results) on a search engine: Onsite SEO and Offsite SEO.

To quickly remind you...
  • Onsite SEO is when you adjust YOUR website to make it easier for people to find you.
  • Offisite SEO is when you leave your site to attract people to your site.

This post will focus on Offsite SEO.

Wednesday, December 22, 2010

Onsite SEO Strategies

In an earlier post, "Onsite SEO vs. Offsite SEO (Search Engine Optimization)," there are two main ways to make your site more likely to be found on the free side (organic search results) on a search engine: Onsite SEO and Offsite SEO.

To quickly remind you...
  • Onsite SEO is when you adjust YOUR website to make it easier for people to find you.
  • Offsite SEO is when you leave your site to attract people to your site.
This post will focus on Onsite SEO.

Tuesday, December 21, 2010

Marketing: What market do you really want?

Who is your target market?

If you said everyone, I suggest that you look at the most successful businesses.  Even they don't have "everyone" as their market.

I am not providing any true insight here, as many people have said this before me (and you can bet that plenty more people will say it after I do, too).

However, the lesson must not be clear enough, because I hear both beginning and established businesses make this mistake often, like nearly all of the time.  (I did not say that ALL businesses do this, only that I can find a business guilty of this nearly every day, if I try.)

So...Why is it unwise to target everyone?

Monday, December 20, 2010

Keywords: The Amazing Category

Often I will hear people say that content is king in Google.  Google thrives on getting new information.  The more it has, the more valuable it becomes.

If content is king, then keywords are the queen of Google (or any other search engine).

Sunday, December 19, 2010

Attended Seminar Yesterday: Basic eBay Tips by Ted Turner

Yesterday, I attended a seminar held facilitated by Mark Maupin, who runs several Internet Marketing clubs in the Detroit Area.

It was a seminar that had an in-the-field pro giving tips for people using eBay to make money as a home business.

Saturday, December 18, 2010

Visited UM-Flint Yesterday: Internet Marketing Class

Yesterday, I was invited to attend part of an Internet Marketing class at University of Michigan-Flint (UM-Flint).

The class is an online course that requires students to meet at the campus twice each semester for a residency.

Friday, December 17, 2010

How does a Search Engine, like Google, work?

How do search engines like Google, Yahoo, Bing, and others work?

What is a Search Engine?

A search engine is sort of dynamic directory on the Internet.  It is a really big index, where you list a category, and the search engine lists its most related listings (websites known to that specific search engine).

How does a search engine work?

Wednesday, December 15, 2010

What is SEO?

What, exactly, is this “SEO” that we read and hear?

The letters in SEO stand for Search Engine Optimization.

That’s the type of explanation that’s great IF you ALREADY KNOW what it means.

Another words, at best, it’s barely helpful. Let's try a better explanation.

Tuesday, December 14, 2010

Internet Marketing: Organic (Free) vs. Pay Per Click (PPC)

In the Internet world, there are many types of marketing techniques.

However, there are only two (2) search types:  Organic and Pay Per Click (PPC)

Organic:  These are the FREE results.
Pay Per Click (PPC):  You have to PAY for these. (You usually see these on either the TOP of the page or the RIGHT SIDE of it.

Which Internet Marketing approach is better?  It depends.

Monday, December 13, 2010

Internet Marketing vs. Network Marketing vs. E-Commerce

Internet Marketing vs. Network Marketing vs. E-Commerce

During my attempt to begin this club in the Flint-Genesee Area, I have met more resistance than what made sense.  After talking with some people from the area, I think that I might have some idea why this is happening.

People DO NOT KNOW what Internet Marketing is.

Internet Marketing is NOT Network Marketing.  It is also NOT E-Commerce.  It is possible to blend together any of those, but each of these means something different.

Sunday, December 12, 2010

Similar Sites: Flint-Genesee Internet Marketing Club


Here are all of my similar sites trying to make it easier for people to find this.

Flint Internet Club: www.FlintInternetClub.com
Flint Internet Marketing Club: www.FlintInternetMarketingClub.com
Genesee Internet Club: www.GeneseeInternetClub.com
Genesee Internet Marketing Club: www.GeneseeInternetMarketingClub.com

This is pretty straight forward, as I am trying to see where I eventually get a location--within the City of Flint or somewhere else within Genesee County, Michigan.